Africa's AI Data Workforce, Built for the World
Dedicated, trained, quality-controlled AI data teams from Addis Ababa, Ethiopia — delivering annotation, RLHF, search evaluation, and content review for the world's leading AI companies.
The Problem
The AI Data Gap
Quality Over Crowd
Most annotation platforms rely on inconsistent gig workers. We build dedicated, trained teams who know your task type inside out.
Cost Without Compromise
Global AI companies are overpaying for annotation work. Ethiopia gives us a substantial cost advantage — without touching quality standards.
Africa's Untapped Workforce
Addis Ababa produces tens of thousands of English-proficient graduates every year. Almost none have found their way into the global AI workforce. We're changing that.
What We Do
Our Services
Data Annotation
Image, video, text, and audio labeling. Bounding boxes, semantic segmentation, 3D point cloud annotation.
AI Feedback (RLHF)
Rating AI responses, ranking outputs, writing and evaluating prompts, red-teaming, fine-tuning feedback loops.
Search Evaluation
Relevance rating of search results, query-URL matching, landing page quality assessment.
Content Review
Moderation, safety classification, sentiment tagging, cultural and language relevance evaluation.
Audio & Transcription
Speech-to-text transcription, audio quality review, speaker diarization, accent-specific datasets.
Data Collection
Structured surveys, image and voice capture, web research, custom dataset collection campaigns.
Why Ethiopia
The AI industry's most overlooked workforce opportunity.
Population, second largest in Africa
English-proficient graduates entering the workforce yearly
Compatible with European and US morning hours
Significantly lower cost vs. global annotation market rates
Addis Ababa is home to one of Africa's largest concentrations of university-educated, English-proficient young professionals — the vast majority of whom are underemployed and entirely absent from the global AI data economy.
Our agents are not gig workers picking up tasks between other things. They are dedicated professionals who show up every day, learn the task properly, and take quality personally — because for them, this work represents something real.
How It Works
How We Work Together
You Share Guidelines
Send us your task guidelines, quality rubric, and any sample data. We learn your standard before we begin.
We Build Your Team
We recruit, vet, and train a dedicated team of agents specifically for your project type. No shared pools.
Work Begins
Agents complete tasks daily to your guidelines. Our QA lead reviews every batch before it reaches you.
You Receive Delivered Output
Completed work arrives in your preferred format, on schedule. Weekly performance reports included. Scale up or down with 48-hour notice.
Our Commitment
Quality Is Not Negotiable
Quality Assurance
- Every batch QA-reviewed before delivery — not spot-checked
- Minimum 95% accuracy rate on all deliverables
- Structured agent feedback loops — poor output is retrained, not ignored
Security & Compliance
- All agents work on secured, dedicated workstations
- NDAs signed by all staff as a condition of employment
- Full compliance with client NDA, DPA, and vendor security requirements
Built For
About
About Adwa Digital
Adwa Digital Data Solutions is founded and led by Endale Seyoum, a professional with over nine years of experience across banking operations, quality auditing, digital marketing, and consultancy in Ethiopia. The company is named after the Battle of Adwa — the moment in 1896 when Ethiopia proved to the world that the African continent was capable of the extraordinary. We carry that spirit into everything we build.
We are in our founding stage — and we are open about that. What we are building is real, it is grounded, and we believe the right partners are built early. If you are a company that values quality, efficiency, and a workforce partner who takes your standards as seriously as you do, we would love to hear from you.
Contact
Let's Talk
Whether you have a project in mind, want to explore a partnership, or simply want to know more — we respond within 24 hours.